McLaren Automotive continues to grow and strengthen the global retailer network with the appointment of the latest retail partner in Thailand. McLaren Bangkok is the eighth location in Asia for the British high performance sports car brand, and marks the 30th market worldwide.
McLaren Bangkok will be operated by Niche Cars Co. Ltd., which boasts extensive market experience, and are leaders in the sourcing and sale of luxury and performance cars throughout Thailand. The latest location to be added to the McLaren Automotive retail portfolio will be located in the Siam Paragon luxury shopping mall in the country’s capital, which is one of the largest shopping centres in Asia.
Commenting on the appointment, Mirko Bordiga McLaren Automotive Regional Director for Asia-Pacific explains: ‘We are extremely pleased to announce our latest retail partner in the region, which will bring the McLaren brand to Thailand. The Asia-Pacific region has seen rapid growth recently with the significant expansion of our retailer network, and further strengthens our brand presence globally.’
Vittawat Chinabarramee, Managing Director of Niche Cars Co., Ltd added: "We are delighted to be appointed the representative for McLaren in Thailand. The McLaren brand has been making history on the track for 50 years, and the cutting-edge Formula 1 expertise and technologies now feature on a stunning range of high performance sports cars. It is with great pleasure that Niche Cars Co., Ltd can bring the 12C and, most notably, the limited edition McLaren P1™ to all car enthusiasts who are most eager of the brand’s presence here in Thailand."
New locations in Atlanta, Long Island, Scottsdale and Washington D.C. confirmed for North America
McLaren Vancouver confirmed as second Canadian location
Five new locations to support the continued expansion of the McLaren brand
McLaren North America is pleased to announce the continued expansion of the retailer network, with the appointment of five new authorised retailers. The four locations in the US and one in Canada will take the network to 15 retailers representing the North American market
The sites for the latest McLaren retailers will be located in Atlanta (Georgia); Long Island (New York); Scottsdale (Arizona); and the capital of the US, Washington D.C. The brand’s second Canadian retailer will be located in Vancouver (British Columbia).
This latest announcement follows the recent opening of the 50th McLaren retailer, as the company continues to celebrate its 50th anniversary. This saw the McLaren name return to its roots in New Zealand, as McLaren Auckland opened its doors.
Tony Joseph, Director McLaren North America explained: ‘McLaren Automotive is continuing to expand around the globe, including the North America market. With three models successfully launched in as many years, and further exciting models in the pipeline, demand for McLaren continues to be strong, and this is why we are adding five further retailers in key areas across the region. We are looking forward to an exciting 2014.’
McLaren Automotive is currently represented by ten retailers across the North American region: Beverly Hills (California), Chicago (Illinois), Dallas (Texas), Greenwich (Connecticut),
Miami (Florida), Newport Beach (California), Philadelphia (Pennsylvania), San Francisco (California) and Tampa (Florida). McLaren Toronto (Ontario) represents McLaren Automotive in Canada.
The McLaren P1™ achieves its one remaining performance target
An average speed in excess of 178 km/h (111 mph) necessary to achieve the required lap time around the 20.8km (13 mile) circuit
Short film celebrating the team’s achievement at the Nürburgring is available to view at you tube or below
The McLaren name was born on the racetrack and, 50 years on, is the most successful name in global motorsport. That desire and determination to push for every extra tenth of a second, and obsessive focus on perfection, has seen the final development objective for the now sold out McLaren P1™ achieved: a sub-seven minute lap time of the Nürburgring circuit.
From the outset, the McLaren P1™ has been developed with one clear goal: to be the best driver’s car on both road and track. To achieve this, the development programme has focussed on ensuring the McLaren P1™ pushes the boundaries in terms of sheer performance, with testing carried out in some of the harshest conditions around the world. But one challenge remained, and that was arguably the toughest of them all.
20.8 kilometres driven at an average speed in excess of 178 km/h. Sounds easy, until you add in more than 150 corners, 300 metres of elevation changes and cornering forces of up to 2g. All in less than seven minutes…
Commenting on the sub-seven achievement by the McLaren P1™, McLaren Formula 1™ driver and 2009 world champion Jenson Button said: ‘The fact that the McLaren P1™ has posted a sub-seven-minute lap at the Nürburgring is unbelievably impressive.
‘I’ve been an F1 driver for 14 years, and I’ve driven more than 240 Grands Prix and, although I’ve never raced an F1 car on the Nürburgring-Nordschleife circuit, because the last time the German Grand Prix was held there was before I was born, I know exactly how challenging, and daunting, a racetrack it is.
‘Over the past dozen-or-so years I’ve owned a lot of ultra-high-performance road cars. I’ve driven the McLaren P1™ on a number of occasions – including up the hill at the Goodwood Festival of Speed, where it was sensational – and I think it’s a truly superb machine: unbelievably refined yet unbelievably quick.
‘But, as I say, for it to have recorded a sub-seven minute lap time around the Nürburgring is the icing on the cake: proof positive, backed by hard data, on the greatest racetrack of them all, that McLaren has created a genuine game-changer.’
The challenge: an average in excess of 178 km/h over 20.8 km
The Nürburgring-Nordschleife is the toughest test track to measure the all-round performance of any car. And among the McLaren P1™’s performance targets, which included accelerating to 300kph (186mph) in less than 17 seconds onto a limited top speed of 350kph (217mph), was to achieve a sub-seven minute time around the German circuit.
No mean feat for a stripped out, track-focussed racing car, let alone a production car on standard road tyres, that offers superior levels of ride comfort and all round ability on road.
Sub-seven minutes – that calculates as an average speed of at least 178 km/h (111 mph) around the 20.8 kilometre (13 miles) circuit. And not just any circuit. One that includes some of the longest straights, tightest bends, steepest inclines, and more changes in road surface than any other circuit.
Location: the fearsome Nürburgring-Nordschleife
The Nürburgring, or the Nürburgring-Nordschleife to give it its full name, is one of the most fearsome circuits in the world. The 20.8 kilometre ribbon of tarmac through Germany’s Eifel Forest was a date on the Formula 1™ calendar up until 1976, when it was dropped from the championship on safety grounds after the crash that nearly cost Niki Lauda his life. That race, as depicted in the recent Hollywood blockbuster Rush, saw James Hunt claim pole position and overall race victory for McLaren, on his way to becoming world champion. The stage was set 37 years ago – McLaren: P1 at the Nürburgring.
A challenging mixture of off-camber corners and tight, technical sections finished with the 3.5 kilometre long Döttinger Höhe straight means a compromise between high downforce for optimised cornering and low drag for improved top speed for the ultimate lap.
Every lap, with its 154 corners and dramatic elevation and direction changes, is the ultimate challenge to both car and driver, and demands an optimised set up and full commitment and concentration. This is the place dubbed the ‘Green Hell’ by three-time Formula 1™ world champion Jackie Stewart, and the list of accidents and casualties is almost as long as the track itself – when it bites, it bites hard.
The lap: a driver’s eye view of sub seven minutes
The Supernova Silver example of the McLaren P1™, codenamed XP2R, was driven the 390 miles from Woking, England across to the Nürburgring ahead of this final development test phase, underlining the car’s unique road-to-race ability. On arrival at the track, ‘Race’ mode extended the active rear wing by 300mm, dropped the ride height by 50mm and saw the RaceActive Chassis Control suspension system stiffen by 300 percent – a fully-focussed track car at the push of a button.
The McLaren P1™ generates up to 600kgs of downforce through the use of advanced active aerodynamics which, in conjunction with the bespoke tyres, provides unprecedented levels of grip and superior balance and handling. This allows the McLaren P1™ to carry greater levels of speed through the corners, and achieve higher apex speeds, and the optimised traction enables the driver to get on the power earlier.
‘The track is like the rollercoaster from hell. However, the car feels balanced and poised throughout, and inspires you to push on with the levels of grip and all-round ability,’explains Goodwin.
‘The acceleration from the Aremberg right hander down the Fuchsröhre is absolutely amazing. I have only experienced acceleration like this before in a Formula 1 car. This downhill snaking section of the track is taken flat, using DRS, shifting gear all the way down to the base of the valley, and the compression that follows applies the maximum vertical g-forces to the car. The forces really load the tyres, chassis and wing, but it is taken with only a slight lift of the throttle.’
‘The numerous jumps that make the Nordschleife famous are an even bigger challenge than normal with the massive speeds we approach them. Flugplatz and Pflanzgarten are both taken at very high speed, but the levels of downforce generated combats these approach speeds, and keep the car really stable on 'landing'. They are both quite scary corners in any car, but I’ve never felt as confident. It’s just sensational.
‘Through Bergwerk [the corner at which Niki Lauda had his infamous accident in the 1976 German GP], you have to turn in late in order to carry as much speed as you can onto the following straight without running wide. Here, the awesome braking and pin-sharp steering of the McLaren P1™ were crucial, enabling me to get back on the throttle smoothly and quickly. That is a quick section, and one that feels fantastic when you get it just right.’
Immediately back on the pace on the exit of Bergwerk, the groundbreaking RaceActive Chassis Control (RCC) ensures the McLaren P1™ remains planted and balanced through a particularly bumpy section of track. Goodwin continues: ‘With a car this fast, stability is just as important as ultimate grip, and some of the bumpiest sections of the track are also the fastest. The relentless climb towards the Karussell is dealt with in a few spectacular moments as the full combined power of the powertrain punches the car up this long incline. At the top of the hill is one of the fastest corners on the lap, with a approach speed around 300 km/h, The track is really bumpy here, but the corner is dispatched with a light dab of the brakes in fifth gear.’
Cornering forces peak as the McLaren P1™ drops onto the banked concrete surface at the Karussell, and swings round more than 180 degrees. In terms of pure lateral g-forces, the driver is subjected to 3.9g.
From here, the McLaren P1™ enters the final stages of the lap, and the sprint to the finish. Running on road-legal Pirelli tyres specially developed for the McLaren P1™, the production-specification model set a relentless pace, peaking at the electronically limited 330 km/h (205 mph) available in ‘Race’ mode on the Döttinger Höhe straight.
Throughout the course of a single lap, a gear change was made, on average, every six seconds and, unlike in Formula 1™ when DRS is limited to one or maybe two designated zones to aid overtaking, the system was used for nine percent of the entire lap on seven separate occasions as Goodwin made his way towards the finish line. The system is operated through the steering wheel-mounted button, and trims the twin element rear wing from 29° to 0°. When engaged, the use of DRS reduces downforce on the car by 60 percent.
‘The Döttinger Höhe straight disappears in no time,’ explains Goodwin. ‘From Galgenkopf the acceleration is brutal, but when you press the DRS button, it ramps up even further as the car slips through the air, and you arrive at the limited top speed of 330 kph in no time. And then, the car just sits there – ‘cruising’ – at this surreal speed, with the rough tarmac and Eifel mountain scenery flying by as if it’s a movie on fast forward.’
Having driven the full range of McLaren road and race cars, Goodwin is in a unique position to comment on the performance characteristics and abilities, and how the McLaren P1™ compares. Following his sub-420 second sprint around the fearsome Nürburgring circuit, he concludes: ‘Driving the McLaren P1™ at this pace, on this circuit, is the most impressive driving experience I've ever had in any road or race McLaren, on any road or track in the world.’
The result: worthy of the McLaren badge
For the team at McLaren, good is simply not good enough. This mentality has seen the McLaren name on the top step of the podiums in Formula 1™, Indianapolis 500, Can Am and at the 24 Hours of Le Mans – an achievement no other team can lay claim to. In Formula 1 alone, the team has won a quarter of all Grands Prix ever held, claiming 155 pole positions and 182 victories.
This list of achievements highlights the team’s desire to succeed, and the constant push for improvement. This mentality resonates through the entire McLaren Group, and achieving the sub-seven minute target time was just another objective on the list that the team within Automotive were determined to beat.
Goodwin concludes: ‘The sub-seven minute lap time of the Nürburgring was set as part of a list of targets the McLaren P1™ had to meet and, as with other objectives within the programme, the team has more than achieved what we set out to do. It is a fitting tribute to the company in its 50th year, and to Bruce, the founder, whose ideals we live every day.’
The car
The groundbreaking McLaren P1™ is equipped with a dual powerplant drivetrain generating 916PS (903 bhp). A highly efficient 3.8-litre twin turbo V8 petrol engine produces 737PS (727 bhp) which is coupled to a 179PS (176 bhp) lightweight electric motor to offer optimised performance. The efficient drivetrain offers instant torque and throttle response, with performance figures to match – 0-100 km/h (62 mph) in 2.8 seconds, 0-200 km/h (124 mph) in 6.8 seconds and 0-300 km/h (186 mph) in 16.5 seconds.
The combination of optimised aerodynamics, cutting-edge bespoke systems developed with technical partners and never-before-used technologies, have ensured the McLaren P1™ has achieved, and in many cases exceeded, all objectives during development. It is the culmination of five decades of race-winning knowledge and expertise which has been transferred to the track with the motivating factors that have driven the McLaren name to be one of the most successful in motorsport – belief and a desire to achieve.
Mike Flewitt, Chief Executive Officer of McLaren Automotive explained: ‘This final challenge for the McLaren P1™ was very publicly set out earlier this year, and the result is true testament to the team in Woking. Not only in terms of what has been achieved in Germany, but in what has been achieved with this project. The McLaren P1™ is a technical tour de force, and is truly a car that we at McLaren are very proud of. The desire to push the envelope of performance, and achieve the sub-seven minute lap time, shows the spirit of Bruce McLaren lives in the company 50 years on.’
‘The Nürburgring is one of the most daunting and challenging stretches of road anywhere in the world, and is the perfect final test for the McLaren P1™, as it brings together all of the elements of the development programme we have worked through, and subjects the systems and technologies to the ultimate seven minute punishment.
‘We set a series of challenging targets throughout the development of the McLaren P1™, with the most significant one being the fact that the car would be the best driver’s car on both road and track. I am extremely proud of the fact that we have achieved everything we originally set out to do, and in such a convincing manner.’
A sub-seven minute lap time of the Nürburgring-Nordschleife was the final objective in the development programme for the most technologically advanced car ever produced in the UK. This latest achievement for the team at McLaren was made possible through close collaboration with world-leading Partners, providing specialist expertise and technical support throughout the duration of the project.
A unique and highly efficient braking system from Akebono, providing stopping ability akin to a fully-focused racing car; a specially-formulated lightweight paint system by AkzoNobel offering optimised performance and aerodynamics; advanced performance and cooling characteristics of Mobil 1 lubricants in the engine and gearbox; bespoke high performance tyres created by Pirelli designed and developed specifically to manage the unprecedented downforce and cornering forces generated; and the use of highly accurate TAG Heuer timing technology and equipment for the continual verification of performance characteristics during the development programme.
Braking from 100 km/h to zero takes just 30.2 metres – less than a third of the recognised stopping distance
The McLaren P1™ reaches 300 km/h (186 mph) in 16.5 seconds – a full 5.5 seconds quicker than the iconic McLaren F1
Bespoke tyres and braking system, developed in conjunction with technical partners Pirelli and Akebono, ensure optimised performance
First customer takes delivery of groundbreaking McLaren P1™ from company’s headquarters in Woking, England
Following an extensive testing and development programme, McLaren Automotive has now confirmed the performance figures for the McLaren P1™ in the latest stage in the launch of the groundbreaking model. These figures show that the third model in the range accelerates to 100 km/h (62 mph) in 2.8 seconds, 200 km/h (124 mph) in 6.8 seconds, and 300 km/h (186 mph) in just 16.5 seconds.
Groundbreaking levels of performance
The McLaren P1™ has been designed from the outset with one clear goal: to be the best driver’s car on road and track. The confirmation of the performance figures underlines this, and gives further insight into the potential of the latest model from the Woking-based firm.
Fitted with a twin powerplant powertrain generating 916 PS (903 bhp) from the highly efficient 3.8-litre twin turbo V8 petrol engine and the lightweight electric motor, the McLaren P1™ storms from a standstill to 100 km/h (62 mph) in just 2.8 seconds, and hits 200 km/h (124 mph) in 6.8 seconds – quicker than many hot hatches reach half that speed.
The relentless acceleration, delivered as a result of the instant torque offered by the electric motors and the optimised turbos, sees the McLaren P1™ reach 300 km/h (186 mph) in just 16.5 seconds. By way of a benchmark, this is a full 5.5 seconds quicker than the legendary McLaren F1. Top speed is electronically limited to 350 km/h (217 mph).
Despite these impressive figures, the McLaren P1™ still returns 34.0 mpg (8.3 l/100km) on the EU combined cycle, with CO2 emissions of 194 g/km. The electric motor offers a range of 11 km (6.8 miles) in full electric mode on the NEDC cycle, which sees emissions drop to zero.
The braking figures are equally as impressive for the McLaren P1™, with the levels of performance provided by the bespoke Akebono system. The specially formulated carbon ceramic discs, coated in silicon carbide, can bring the McLaren P1™ to a halt from 62 mph (100 km/h) in a distance of just 30.2 metres. This figure is even more impressive when compared to the recognised stopping distances, which suggests that more than three times the distance – 102 metres – is required to bring a car to a halt from 100 km/h (62 mph).
An overview of the performance figures for the McLaren P1™ is as follows:
In a year of celebration for McLaren, this week has seen another significant milestone in an important chapter of McLaren Automotive with the first customer delivery of the groundbreaking McLaren P1™. Series production of the latest addition to the McLaren range commenced over the summer, and the first car, finished in a striking Volcano Yellow and contrasting visual carbon fibre, rolled off the bespoke production line at the end of September – a fitting tribute during the month of the 50th anniversary celebrations.
The first example of the McLaren P1™ was collected from the McLaren Technology Centre by its UK-based owner.
“We designed the McLaren P1™ from the outset with one clear goal: to be the best driver’s car on road and track. The confirmation of the performance figures underlines this.
“I am very proud of our Woking based team and everything they have achieved with this ambitious project. The handover of the first McLaren P1™ is another milestone in our 50 year history,” commented Mike Flewitt, CEO, McLaren Automotive Ltd.
The production process
A total of 375 examples of the McLaren P1™ will be produced, and will be hand-built in the state-of-the-art McLaren Production Centre (MPC) in Woking, England. This £40 million Foster + Partners designed facility is an ultimate embodiment of McLaren values, fusing precise production techniques with hand craftsmanship and incredible attention to detail.
The McLaren P1™ is custom-built by a carefully selected team of 82 technicians in a four-stage assembly process. From start to finish, the build takes 17 days of skilled work. Once running at full capacity, the McLaren P1™ line will see one car completed each day, with production due to run until mid-2015.
Stage 1: Structural Assembly
The bespoke manufacturing process commences with the preparation of the carbon fibre MonoCage chassis. The one-piece MonoCage weighs just 90kgs, and includes the integrated roof structure, an integral roof snorkel and air intake ducts, as well as providing a fully sealed compartment for the battery.
Stage 2: Painting
In total the McLaren P1™ consists of seven lightweight panels, all of which are made from carbon fibre – front and rear clamshells, bonnet, doors, front and rear bumpers. Due to the extended painting processes involved, and to minimise disruption to the facility within MPC used for the 12C and 12C Spider, each McLaren P1™ is prepared and hand painted in a dedicated paintshop in the McLaren Technology Centre while the chassis structure is being prepared.
The complete set of body panels for each McLaren P1™ is painted together to ensure a perfect colour match. This process takes three days, including surface preparation of the carbon fibre panels to ensure flawless paintwork on every single car.
Stage 3: Trim Assembly
The fully prepared carbon fibre MonoCage chassis and the hand-painted carbon fibre body panels are brought together on a dedicated production line within the MPC. This ten-stage process is the most recent addition to the MPC, and sees the sub-assembly of battery, front sub-frame, doors, rear clamshells and bumpers fitted as it moves along the line.
Two dedicated McLaren technicians work on each of the production stages for the McLaren P1™, with each step taking a full working day to complete.
Stage 4: Final Assembly
As each car reaches the end of the McLaren P1™ line, it is then subjected to the same rigorous testing regime and sophisticated quality control procedures as the 12C and 12C Spider models to ensure it meets the required quality and performance levels. This phase of production takes a total of seven days to complete.
For the McLaren P1™, this includes a full day shakedown at a proving ground, testing every element of the car’s performance. The McLaren test drivers and a team of technicians run through the different settings and modes to examine and verify the performance ahead of final delivery to the customer.
Each example of the McLaren P1™ is then put through the Monsoon Test, in which 16,000 litres of de-ionised recycled water is released on to the car to ensure all seals are correctly finished. A complete underbody check and diagnostics review is then carried out, before the final dispatch audit confirmation.
McLaren Automotive begins selling its range of innovative, high performance supercars – the 12C, 12C Spider and McLaren P1™, in China
The company has appointed retailers in Shanghai, Beijing, Chengdu and Guangzhou
McLaren has held the first in a series of events celebrating the brand’s official entry into China
McLaren Automotive has officially commenced trading in China from this week.
The entry of McLaren Automotive into the major Chinese market has begun with the establishment of four new McLaren retailers in Beijing, Shanghai, Guangzhou, and Chengdu, highlighting the continued progress of this exciting global car company.
China is the world’s number one automotive market and access to its growing base of consumers will provide a major opportunity for McLaren. In time, it is anticipated that the Asia Pacific region will account for one third of global sales for McLaren, with China contributing a growing number of orders.
McLaren Automotive is a new and highly ambitious car company, and entry into China is the latest in a list of exciting and bold milestones it has reached. In only its third year of trading, McLaren Automotive has already established a strong retail network in the majority of the world’s mature markets, with the four new retailers in China making 45 locations globally.
The company set itself an ambitious target from the outset, to launch a new model or derivative every year from launch and, despite challenging economic conditions, has kept this promise and is firmly on track with future plans for a full product range. Despite the global economic downturn, McLaren continues to meet its sales targets, selling over 1,400 cars in 2012; 80% of which were exported from the UK.
The groundbreaking 12C and 12C Spider models set new standards of innovation and capability in the high performance sportscar market, and the company recently celebrated the manufacture of the 3,000th 12C at the purpose-built McLaren Production Centre in Woking, England.
The McLaren P1™ is the latest model to be launched by the British brand, and sets new benchmarks for innovation and performance. Following an extensive development programme, it has now entered production, with the allocation for the Asia Pacific region already filled.
Ron Dennis, Chairman of McLaren Group and McLaren Automotive said: “Today, I am very proud to be able to represent McLaren as we mark the formation of McLaren China. In recent decades, McLaren has grown to become a world class, highly innovative technology company that is never afraid to challenge convention. This approach has been applied to all our road cars, which utilise cutting edge technologies to deliver inspirational performance, coupled with high levels of efficiency. China is one of the most exciting and dynamic markets in the world where we will make every effort to be well received. Our entry into China is an important day for McLaren and represents a significant milestone in the development of the company.”
Mike Flewitt, Chief Executive Officer of McLaren Automotive added: “Entering the Chinese market is both a huge honour and a major opportunity for McLaren Automotive, and it highlights the continued development of the company. When McLaren Automotive was established it was set some very challenging objectives. By bringing three groundbreaking cars to market, developing a truly world-class manufacturing facility, and establishing a global retailer network, we have more than met those challenges and laid solid foundations for what, I believe, will be a very bright future.”
McLaren hosted a high profile launch event, ‘McLaren Uncovered’ in Shanghai today, which was attended by the company’s senior global management. The four retail locations will now open across China throughout the next month – Shanghai (12 September), Beijing (20 September), Chengdu (24 September), and Guangzhou (27 September).
